Market Chatter: Social Media Platforms Face EU Crackdown on Addictive Features

11:22 AM EST, 11/09/2026 (MT Newswires) -- The European Union is planning to require social media platforms to give adults the ability to turn off so-called addictive features and to crack down on AI systems that simulate personal relationships, Bloomberg reported Monday, citing a draft of the "Digital Fairness Act" that it viewed. The new restrictions could impact Meta Platforms (META), Alphabet's (GOOG, GOOGL) Google and ByteDance's TikTok, which all rely heavily on features designed to encourage prolonged engagement, the report said. Firms that fail to comply with the rules would face fines up to 6% of global annual revenue, the report said, citing the draft, which is set to be presented on Wednesday. The EU, Meta, Alphabet and ByteDance didn't immediately reply to requests for comment. (Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.) Price: 640.93, Change: +30.78, Percent Change: +5.04